The V50 is an automobile based on the Volvo P1 platform shared with the Volvo S40, Mazda Mazda3, and the new European Ford Focus. Ford's Premier Automotive Group assembles the V50 at the Volvo Cars factory in Ghent, Belgium. Volvo Cars Special Vehicle also produced a concept car based on the V50, the V50 SV, whose engine produces 240 horsepower (179 kW), and débuted at the 2004 Specialty Equipment Manufacturers Association tradeshow in Las Vegas, Nevada.
Highlights of the V50's interior design include soft "theatre" lighting of various sections, and a translucent "iced aqua" center stack . In safety, the V50 features "Volvo Intelligent Vehicle Architecture ".
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